Last week, I attended an intimate launch of A is for ALDO fragrance collection – a first for everyone’s favorite Canadian shoe retailer ALDO. The collection included 3 scents for the ladies, and 2 for the gents. With clean minimalistic design, the bottles (and roll-ons) would look good on any vanity, and they smell great to boot! Not like boots, silly! Red is for sensual and passionate people, with top notes of Icy Peach and Bergamot. Yellow is for someone who’s chic and playful, with top notes of Mandarin, Grapefruit, and Neroli Blossom. And last, but certainly not least (as it’s my fave of the three) is Blue – for sexy, glam, and seductive peeps (oh, yes!), that smells of Bergamot, Freesia, Lemon Verbena…and freshness! I’ve been wearing (and loving) it every day since the launch. True story.
One of the highlights of the event for me was meeting and chatting with the uber-stylish and cool Vyara Ndejuru, ALDO’s Director of Marketing, who answered our many questions about the new venture, and the process of creating a perfect fragrance, which in this case, took a full year! Though Alexandra Richards (daughter of Keith Richards and Patti Hanson) DJing at the event was certainly not too shabby either.
Prior to attending the much-anticipated launch, I made sure to take the Color Quiz. What’s that, you ask? Well, it’s a really fun way to gauge which scent is right for you based on your color preferences (and personality). Go ahead and take it. It’s fun, I promise!
Prices for the A is for ALDO Fragrance Collection range from $15 for a roll-on to $45 for a 75ml bottle, making it an awesome (and affordable) idea for a stocking stuffer, or a holiday treat for yourself. Stop by your neighborhood ALDO store to give it a try, and pay close attention to my tweets, as I will be doing a couple of Twitter giveaways soon.
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