H&M Fall 2010 Lookbook

I really like the new Fall 2010 H&M campaign, featuring a fellow Canadian Daria Werbowy. It is by no means groundbreaking, nor especially different, but what I love about the pieces featured is how wearable they are. This is everyday/everywoman chic at its easiest, and by the looks of it at its comfiest too.

I already own most of the pieces featured (or some similar ones), but I still want the above grey sweater with asymmetrical hem – it’s just so simple, and I can imagine wearing it all through the winter. What do you think about this lookbook? Is it great or boring? Let me know in the comments.

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3 Responses to “H&M Fall 2010 Lookbook”


  • Comment from Kristy

    Definitely not a groundbreaking collection, but it’s classic and versatile. I would definitely get the slouchy striped top and the khaki trousers :D

    I love Daria!!! She’s SO MUCH BETTER than that ill-looking Erin Wasson!

  • Comment from annawithlove

    Gulp…wallets ready!!!

  • Comment from kam

    my my she is sexy!
    i have to agree with the previous comment.
    nothing jaw dropping.


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